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Capsule Show
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TRADESHOW: Project X ENK Vegas X Capsule X Workroom X MAGIC X POOL Las Vegas February 2011
Over the Rainbow has sent their buying team to Las Vegas to attend a series of industry tradeshows. Our team is travelling worldwide searching for the latest trends for the upcoming Fall 2011 season. You can catch our buyers walking the aisles of PROJECT, ENK Vegas, Capsule, MAGIC, Workroom and POOL all week. There are…
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TRADESHOW NYC Tour: Coterie X Capsule X Sole Commerce
Our buying team at Over the Rainbow is on its last leg of its Spring 2011 Tradeshow Tour. This time, our women’s & denim buyers travelled to New York City to attend a series of industry tradeshows. This time our buyers are currently walking everywhere from the bigger venues, like Coterie and Sole Commerce to smaller shows like Capsule. Rumour has…
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EVENT RECAP: OTR Buyers Attend ENK x PROJECT x Capsule x MAGIC Las Vegas
In the midst of our 35th Anniversary Weekend and Online Media Day campaigns, the recent buying trip to Las Vegas was never mentioned. Well, our entire buying team (including Joel) made its way out to Nevada to scout new brands for the upcoming Spring 2011 fashion season. Day #1 was spent at the ENK Vegas…
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TRADESHOW RECAP: OTR x ENK Blue x Designer’s Collective x (capsule)
Yes, we are a little late posting this recap. But since Over the Rainbow was already in New York attending the MR Magazine Awards Reunion Dinner, our buyers decided to check out the tradeshows too. Their first stop was Designer Collective, where they found an exciting new men’s sportswear brand that is starting to get hot in the…
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TRADESHOW TOUR: Spring 2011
Over the Rainbow has always been committed to finding the newest brands and hottest trends during every buying season. Believe it or not, the Spring 2011 buying market is already underway, and Over the Rainbow will be attending a series of industry tradeshows across the world. Our first stop was the Pitti Uomo show in…
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NEW BRAND: Shades of Greige
During our visit to the (capsule) shows in New York and Las Vegas, our men’s buyers were smitten by one brand in particular. Shades of Greige was created in 2007 to offer a classic-looking, highly wearable products at affordable price points. The Spring 2010 offering consists of great varsity & nylon jackets, long sleeve stripe henleys and button down cardigans. Excellent fits, quality fabrics,…
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