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Mens Fashion
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MENS ARRIVALS: Fred Perry
Fred Perry is a heritage-inspired brand reinventing classic products into easy-to-wear modern fitting garments. Their menswear collections have become a staple for Over the Rainbow every season, and Fall is no exception. With a strong variety of pieces, from gingham shirts to button shawl sweaters, there is enough here to wear for men of all ages….
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MENS ARRIVALS: Wings + Horns Fall 2010
Wings + Horns has just delivered it’s Fall 2010 Archive collection to Over the Rainbow. The concept behind the Archive series is derived from their best pieces from past seasons, but re-inventing them with new details to make them fresh. Wings + Horns put a great autumn look to their Archive package, using an array of tiger fleece, 1×1 rib…
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IN THE PRESS: OTR x TORO Magazine x Fall Fashion Trends x History of Denim
Another participant from our Online Media Day that wrote two exceptional articles on Over the Rainbow were our new friends at TORO Magazine. Fashion columnist Calvin Schurr recapped his exclusive behind-the-scenes tour of our store, and chronicled his search for the perfect jean in a great article entitled A History of Denim. Since it IS a men’s oriented magazine, the…
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NEW Arrivals: Cheap Monday Men’s Fashion Drop #1
Cheap Monday, recognized worldwide for their affordable yet fashion-forward garments, is rolling out another great season of men’s apparel for the new Fall 2010. This season, the designers describe the new collection as an “apocalyptic impression with a sense of hope for the future“, and draw their inspiration from a number of areas:
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EVENT RECAP: OTR Attend MR Magazine’s Uptown Downtown Awards 5 Year Reunion
Over the Rainbow had the privilege of attending the Five Year Reunion dinner of Menswear Retailing (MR) Magazine’s annual Uptown Downtown Awards for Retail Innovation. The event took place on Monday July 19 and our store sat beside the ”25 Most Exciting Menswear Retailers, according by the MR fashion panel. The dinner was an invite only affair and took place at Gotham Hall in…
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CONTEST: OTR x 1 Love T.O. x Blue Jays All-Star Game T-Shirt Giveaway
After receiving amazing feedback from our last Blue Jays World Series contest with 1 LOVE T.O. (60 comments!), Over the Rainbow has teamed up once again with Toronto’s favourite hometown blog. As part of this exclusive contest, 1 LOVE T.O. will be giving away one limited edition 1991 MLB All-Star Game. All you need to…
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